We have particular experience in:
WE SPECIALISE IN
business to business marketing
GC has gained a wealth of business to business marketing experience working for leading brands, such as Dunlop, Dexion, Schwarzkopf, Unipart and Tensator.
We handle all aspects of b2b communications from the production of dealer sales support and pos material to advertising in trade journals. We also plan and coordinate event management with PR and online marketing activity.
Case Study: Kavis Limited
Kavis Limited, is one of the leading suppliers of catering disposables and food presentation, packaging and hygiene solutions in the UK. With a large, diverse portfolio and plans for expansion, this forward thinking company asked GC to help launch a range of new products and manage and co-ordinate the publicity for events and exhibitions.
GC provides PR services with press releases distributed to relevant trade publications and other printed media as well as submitting these to on-line article directories. This information is also posted on the Kavis News blog which has been set up by GC to drive more traffic to the main website.
WE SPECIALISE IN
the fe/he education market
GC provides marketing services to a range of clients in the education sector and we are equipped to handle staff and student recruitment advertising. In addition we have extensive experience creating brand building corporate campaigns in a variety of media.
We have worked with London Business School, London South Bank University, Nord Anglia, Middlesex University, HIBT at the University of Hertfordshire and the University of Surrey.
Case Study: Middlesex University
Middlesex University has remained a client since our initial introduction when they asked us to develop a marketing platform for course recruitment. Over a number of years we have continued to develop creative campaigns using a range of media, including outdoor posters, radio, television and online media. We provide creative services and also make a contribution to the overall marketing strategy and to media planning.
We have since been asked to handle marketing and advertising for Middlesex University Business School (MUBS), targeting the London market. Our work for Middlesex University includes creative and production services for the marketing of courses as well as staff recruitment advertising production services. Examples of this work can be seen in local and national press and on Underground and outdoor poster sites around University campuses in north London.
WE SPECIALISE IN
We can plan and set-up a search engine marketing campaign to ensure your website appears at the top of the Google search results, in the sponsored listings. And we will help with keywords research and originate, refine and manage the campaign for you.
Using email marketing we can help you to communicate with customers who may be considering further purchases or may be unaware of other items in your product range. We can build and distribute emails and develop your relationship with customers with the opportunity for incremental sales.
GC can help you use online marketing more effectively.
Case Study: TFSE
Located in Twickenham, TFSE Products is one of the leading manufacturers of food display products in the UK. Operating in a highly competitive field they design and build heated and refrigerated food counters for the catering industry.
Aware of the significance of their website as a platform for new business enquiries, TFSE commissioned GC to generate additional website traffic with the potential to increase sales.
We have implemented a targeted Goggle Adwords campaign which we manage on an on-going basis and which has generated a measurable increase in website visitors.
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